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Political Campaign Strategy: Giving Something of Value to the Voters
As I’ve mentioned before, getting voters to hold on to your campaign paraphernalia for more than a few seconds is tough to do; most of it goes directly into the trash after a brief glance. One way to...
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Door-to-Door Campaigning: The Best Tactic for Winning a Local Election
The best political candidate wins from implementing a wide spectrum of different strategies on the campaign trail: direct mail, social media, grassroots recruitment, fundraising and much more. No...
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What Kind of Political Campaign Literature Should I Hand Out?
Your campaign door card is the most important tool you’ll have when you start walking neighborhoods (except for your own smiling face, of course). In fact, many voters will probably see the stuff you...
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